Avito Tech Conference is Avito's flagship technology conference, bringing together thousands of engineers, designers, and IT professionals.
As the Art Director, I led a team of up to seven designers and oversaw the visual direction of the entire project. Alongside our team, I collaborated closely with Avito's in-house designers, providing art direction for the materials they produced. I also coordinated external motion design studio and the event agency responsible for the venue branding, ensuring a consistent visual language across every touchpoint.
Our team developed the conference's visual identity and delivered a wide range of assets, including the event landing page, digital campaigns, advertising materials, merchandise, stage graphics, signage, badges, and numerous physical and digital applications. The result was a cohesive branding system that unified the entire conference experience before, during, and after the event.